Persuading people to have safer sex perloff richard m. Persuading People To Have Safer Sex by Richard M. Perloff (ebook) 2019-01-25

Persuading people to have safer sex perloff richard m Rating: 6,7/10 869 reviews

Persuading People To Have Safer Sex: Applications of Social Science To the Aids Crisis

persuading people to have safer sex perloff richard m

The E-mail message field is required. The groups were then surveyed about attitudes toward Arabs and Jews. As a resource for introducing students to the role that theory and research play in health communication and psychology, the volume is appropriate for use in communication, journalism, social psychology, and public health courses, and will be of value to scholars, researchers, and all who seek to understand the use of persuasion in changing behavior. The text combines thorough coverage of rhetorical criticism, media literacy, and strategic public speaking, providing a solid grounding in essential concepts while helping students hone their skills in each area. As a resource for introducing students to the role that theory and research play in health communication and psychology, the volume is appropriate for use in communication, journalism, social psychology, and public health courses, and will be of value to scholars, researchers, and all who seek to understand the use of persuasion in changing behavior.

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Richard M. Perloff: Persuading People To Have Safer Sex (PDF)

persuading people to have safer sex perloff richard m

Richard Perloff does an elegant job of integrating a wide-ranging literature into an easy to read introduction to how social scientists apply ideas about persuasion to disease prevention. The book is expertly structured and edited. Important Notice: Media content referenced within the product description or the product text may not be available in the ebook version. As a resource for introducing students to the role that theory and research play in health communication and psychology, the volume is appropriate for use in communication, journalism, social psychology, and public health courses, and will be of value to scholars, researchers, and all who seek to understand the use of persuasion in changing behavior. The Dynamics of Political Communication: Media and Politics in a Digital Age, Second Edition explores these issues and guides us through current political communication theories and beliefs by detailing the fluid landscape of political communication and offering us an engaging introduction to the field and a thorough tour of the discipline. What sorts of media images are commonly presented of individuals and groups that are regarded as being deviant in society, and whose interests do they ultimately serve? O'Keefe includes a discussion of research on the production of persuasive messages as well as more traditional research on the study of message effects.

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Persuading People To Have Safer Sex: Applications of Social Science To the Aids Crisis (Routledge Communication Series) eBook: Richard M. Perloff: interrupciones.net: Kindle Store

persuading people to have safer sex perloff richard m

Simultaneously, the essays within each section are quite different from one another, allowing the reader to make thought-provoking connections between representations of deviancy both within sections and among them. Numerous scholars have made contributions to our knowledge of persuasion, and the field has generated a wealth of intriguing concepts and an impressive body of knowledge on persuasion processes and effects. Bringing together queer linguistics and corpus linguistics the text investigate how gay male identities are constructed in the public domain. I urge those on the frontlines of the fight against the disease to read this book and carry it with them. The anthology is accordingly divided into six distinct yet related sections that mark its coherence and readability. As a resource for introducing students to the role that theory and research play in health communication and psychology, the volume is appropriate for use in communication, journalism, social psychology, and public health courses, and will be of value to scholars, researchers, and all who seek to understand the use of persuasion in changing behavior. Category: Foreign Language Study Author : Kylo-Patrick R.

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Persuading People To Have Safer Sex: Applications of Social Science To the Aids Crisis (Routledge Communication Series) eBook: Richard M. Perloff: interrupciones.net: Kindle Store

persuading people to have safer sex perloff richard m

The integration of technology throughout the text, reflecting its pervasive role in the political spectrum. The new edition contains more coverage of the theory of reasoned action, a new chapter on functional approaches to attitude, a new chapter on behavioral change, new material on persuasive campaigns, and updated research citations and examples. Tables of data and references are appended. Drawing on social science research, author Richard M. It will make a difference in their lives, as well as the people they work with.

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Persuading People To Have Safer Sex: Applications of Social Science To the Aids Crisis

persuading people to have safer sex perloff richard m

In so doing it provides an introduction to the ways that social scientific research can be brought to bear on a daunting health problem. Social psychological and communication perspectives on unsafe sex -- 4. Ego-involved partisans believed that neutral persons would see their side as the aggressor and their antagonists as the victim, and that viewers would feel more positive toward the out-group's ethnic identity. It also addresses major issues about the press and politics that continually resurface, such as question of press bias and the use and manipulation of media by politicians to accomplish national goals. Mediated Deviance and Social Otherness: Interrogating Influential Representations is an important text. While some chapters feature links to topics common to media studies, such as the Motion Picture Production Code, what is powerful about the collection is how varied the interpretive standpoints of the contributors are.

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Perloff, Richard M. [WorldCat Identities]

persuading people to have safer sex perloff richard m

Each contributor offers a timely perspective about past or contemporary society through the analysis of unique media genres and artifacts, or even through analysis of representations in multiple media forms. Given its breadth and scope, the anthology represents a highly significant scholarly contribution that will greatly benefit scholars, students, and interested individuals of all levels. A broad range of material, including tabloid newspaper articles, political debates on homosexual law and erotic narratives are used in order to analyse the language surrounding homosexuality. If older gay men in Internet chat rooms regularly provide much-needed acceptance and advice to younger gay males during the coming-out process, how is it that they continually reinforce racist ideologies and powerless subjectivities while doing so? Obstacles Arising from the Subject and Purpose. Are we informed adequately about political issues? Each of the essays draws inspiration from a refreshing variety of sources and fields of study. In so doing it provides an introduction to the ways that social scientific research can be brought to bear on a daunting health problem.

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Persuading People to Have Safer Sex: Applications of Social Science to the AIDS Crisis by Richard M. Perloff

persuading people to have safer sex perloff richard m

With its many examples and down to earth explanations, this book will help students understand what social scientists and health promotion professionals do, and why. As such, this timely and practical text will be of vital interest to scholars and students alike. Persuasion is not simply a science, however -- it is also an art. Obstacles Arising from the Audience. I urge those on the frontlines of the fight against the disease to read this book and carry it with them. Also, because the collection includes literary analysis, it could serve well those with interest in literary criticism. In so doing it provides an introduction to the ways that social scientific research can be brought to bear on a daunting health problem.

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Persuading People To Have Safer Sex: Applications of Social Science To the Aids Crisis (Routledge Communication Series) eBook: Richard M. Perloff: interrupciones.net: Kindle Store

persuading people to have safer sex perloff richard m

Rather than focusing on stereotypical categories of deviance and otherness, the contributors focus on less commonly acknowledged representations or challenge commonly acknowledged understandings of media. The new edition maintains a traditional humanistic approach to rhetoric, while extending the scope and relevance of the text. Perloff examines the various ways in which messages are constructed and communicated from public officials and politicians through the mass media to the ultimate receivers-the people. As a resource for introducing students to the role that theory and research play in health communication and psychology, the volume is appropriate for use in communication, journalism, social psychology, and public health courses, and will be of value to scholars, researchers, and all who seek to understand the use of persuasion in changing behavior. As students work through the text's self-inventories, exercises, and activities and read the first-person accounts of the choices real people have made in response to challenging life events, they will gain insight into their lives, beliefs, and attitudes in a personally empowering way.

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Persuading People To Have Safer Sex: Applications of Social Science To the Aids Crisis (Routledge Communication Series) eBook: Richard M. Perloff: interrupciones.net: Kindle Store

persuading people to have safer sex perloff richard m

In so doing it provides an introduction to the ways that social scientific research can be brought to bear on a daunting health problem. The answers to these important questions and many others are provided in the pages of Mediated Deviance and Social Otherness: Interrogating Influential Representations, which explores provocative representations of deviance in various media forms—including books, films, musical offerings, news accounts, television programs, and Internet sites—and their substantial cultural, political, and social consequences for the lived realities of individuals of different backgrounds and lifestyles. As such, this timely and practical text will be of vital interest to scholars and students alike. Considering the growth of new media forms, its investigation of both old and new media in relation to social constructions of deviancy represents a timely and topical contribution to the field of media and cultural studies. In addition to synthesizing facts and theories, and highlighting the scholarly contributions made to the understanding of political communication effects, Political Communication addresses such factors as the rhetorical accomplishments of American presidents, the ongoing tangles between the press and the presidency, and the historical roots of politics as it is practiced and studied today. Perloff is especially adept at illustrating praxis, those ways in which theories can be used as tools to guide and assist health promotion activities. In so doing it provides an introduction to the ways that social scientific research can be brought to bear on a daunting health problem.

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